Create and Capture Attention
If you’re passionate about finding creative ways to capture public attention and drive success, Fredonia’s Marketing program is your path to a rewarding career. With , our program ensures you develop essential skills in consumer analysis, research design, and innovative marketing strategies that will make you stand out in the marketplace.
What You’ll Gain:
- Consumer Insights: Learn to analyze consumer behavior and preferences to better understand market demands.
- Research Expertise: Master research methods like survey design, geographic analysis, and new product testing to shape effective marketing strategies.
- Hands-On Experience: Engage in internships starting as early as your junior year, gaining real-world marketing experience.
- Professional Networking: Join the American Marketing Association and participate in field trips and speaker events that keep you informed on the latest industry trends.
- Creative Problem Solving: Explore exploratory marketing and use innovative approaches to help companies and products gain public attention.
Fredonia’s experienced faculty and business connections ensure you’re career-ready.